As a dedicated angler, Craig Outram wanted to use a bait that he thought the carp would enjoy feeding on time and time again. It all started off in his garage where he rolled his first batch. This resulted in multiple catches on his syndicate and the word soon started to spread. Before he knew it, every night after work he was rolling bait for friends. With the bait orders increasing it didn’t take long for him to realize he could start something special and A2 Baits was formed. From his days in the garage with his compressor upsetting the neighbors till the early hours of the morning to the bait factory overlooking the river Medway, all products have been perfected with the finest and freshest ingredients he can source.